Black swan farming using cost of delay

Wednesday 5th March 2014, 6:30 pm.

Speaker: Ozlem Yuce.

Venue: Room 4.31, University of Edinburgh Informatics Forum, 10 Crichton Street, Edinburgh, EH8 9AB.

Refreshments and networking from 6:00 pm.

This event is free of charge and open to all. No registration required - just turn up.


Most organisations don't suffer from a lack of innovative ideas, they suffer from not being able to pick the best of what turns out to be a bad bunch. Thanks to the consumerization of IT and software eating the world this is getting worse. Innovation and software development is already synonymous in most organizations. As Jack Welch says: If you are not moving at the speed of the marketplace you're already dead – you just haven't stopped breathing yet.

So how do we improve the way we prioritise to ensure that we're delivering value quickly and not wasting our precious capacity to innovate? Since economics is all about scarcity, we can turn to economics to help us quickly discover, nurture and speed up the delivery of value. This session examines how a Fortune 500 company used Cost of Delay across a $100m portfolio to:

1. Improve Prioritisation – by using CD3 (Cost of Delay Divided by Duration)
2. Improve Decision-making – by making the economic trade-offs visible
3. Change the Focus – from efficiency and cost to speed and value

The talk concludes with before and after results and a retrospective: what worked well, what we would do differently, what we learned and what still puzzles us.

About the speaker


A passionate, highly skilled and knowledgeable consultant, coach and trainer of Lean and Agile principles and practices. With over 6 years of international experience in this field Ozlem Yuce provides advice and guidance to senior leaders and teams helping them to improve the way they work. She helps organisations to innovate faster by changing the way people think and act in the complex environments that they work in.

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